What is a Capability statement?

     Government contracting has developed into a very competitive marketplace. Companies of all sizes, from small, micro-firms with one employee to large, mega-firms with thousands of employees, have been successful in selling products and services to government agencies at the federal, state, city, county and municipal levels.  Competition in government contracting has heightened as more companies try to break into, be competitive in, and stay successful in this market.  


 

     To be competitive in this market, contractors must know how to distill the information that is most important to a particular decision-maker, state it in a clear, concise manner, and reinforce its importance to the prospect, even more so than in the past. A Capability Statement is a tool that will help you do just that!  Five years ago, no one knew what a Capability Statement was, and now, it is a critical tool to help you be as successful as possible, no matter what size company you represent. 


     In its simplest form, a capability statement is a promotional or marketing statement about your business and its capabilities and skills that advertises who you are and what you do. However, Capability Statements must be tailored to your audience:  the government buyer or prime contractor.  A Capability Statement should be very brief (only 1 page) and to the point. It is important that the document be visually interesting and have similar graphic elements to your company's brand and logo.

 

     CEI will design and publish to this website, your one page capability statement for DBE Certified firms. Click the link below to contact us to begin designing your capability statement today!

Find out more